With that said, adware, like tracking cookies, can be a invasion of privacy, for how it collects information on your browsing habits and uses it to hit you with targeted ads. In fact, sometimes, adware isn’t even labeled as malware at all, and is instead classified as a PUA, or a “potentially unwanted application.” If your Mac seems to be getting hit with a ton of pop ups and extra advertisements as of late, there’s a good chance you are dealing with something we like to call “adware.” The good thing about adware is that it isn’t as inherently malicious or dangerous as other types of malware-like viruses, worms, Trojan Horses, keystroke loggers, and more.
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